Why disconnects with your agency now need to be fixed. (Quickly).
When it comes to agency relationship management, disconnects between marketers and agencies can be extremely […]
Procurement
10 tips to help ace your next online meeting
With most of us still confined to our home offices – at least for now […]
The keys to reviewing your agency contract
If, like many marketers, you’re thinking about renegotiating your agency contracts, there are some essential […]
Pitch or pause? And if not now, when?
Little did we all know what this year had in store for us, but just […]
Lessons for advertisers and agencies from the frontline of a hands-free, online pitch
The health and safety impacts of the COVID-19 pandemic have been felt globally. No more […]
The Hands-Free Search
Although most marketers are in the process of revisiting current business plans, putting campaigns and […]
How hard can you squeeze your agency before the worst happens?
Are you a marketer that wants to squeeze more from your agency? Do you feel […]
Look for these hallmarks in a great agency pitch process
It occurred to me as we were writing a client proposal recently, that our usual […]
The stuff most people don’t look for in a pitch (but should).
As marketing management consultants, we’ve seen many agency relationships delivering on functional skill sets, but […]
Mind if we hold your pay-check for as long as you’re holding payment to your agencies?
When I started my own business ten years ago, I promised myself I’d only work […]
