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Digital and Online

Australia vs. Google & Facebook – The News Media Bargaining Code

Australia suddenly became the centre of the media world with battle lines drawn between Google, […]

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Agency pitch? Beware shiny objects.

It happens.  A one-off ad.  A captivating app.  A single pitch participant.  Perhaps even captivating […]

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Is a house-style good for advertising agencies?

There was a time when the best and most notable advertising agencies in the world […]

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Agency Search – What’s Changed During COVID?

While most marketers have been busy revisiting business plans, modifying marketing activities and coming to […]

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How to quiet pitch alarm bells.

Pitches from agencies – whether they’re focused on media, digital, PR or broader agency of […]

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(Online) Pitch etiquette for clients and agencies

Before Covid struck, I wrote an article entitled ‘pitch etiquette for clients and agencies‘. Because […]

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Five simple questions for your incumbent agency that might be game changers.

We love it when a client says to us… “we’ve never thought of asking our […]

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Avoiding multiple headaches with multiple agencies

Whether you’re managing your existing agency relationships or trying to decide how many and what […]

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Why agency websites don’t work (and how to fix them)

Preparing for an agency search recently, a client asked me where to look on an […]

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Managing marketing: The trials of the pitch consultant

Managing Marketing is a podcast hosted by TrinityP3 Founder and Global CEO, Darren Woolley. Each podcast is a […]

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