Running a pitch? Remember less is always more
Having participated in literally hundreds of pitch processes in person, online, around the world and […]
If you’re looking for advice on new business, agency search, agency management, agency evaluation, contract negotiation, financial reviews and many other marketing management challenges? Look no further than here:
Having participated in literally hundreds of pitch processes in person, online, around the world and […]
We have written extensively about developing a scope of work for media, creative and digital […]
Out of the blue, an RFP arrives in your inbox from a company with in […]
Whether you’re the agency crafting a compelling credentials presentation or the client about to meet […]
With in-house agencies rising in popularity, we’re frequently approached to help structure the best agency […]
It’s not uncommon for marketers to have had agency relationships that have endured for decades. […]
Many organizations are having to review their marketing structures as the world emerges from the […]
We’re kidding, right? CMO tenure can’t really be shorter than the lifespan of a hamster. […]
With all the emphasis placed on marketing ROI, it occurs to us that marketers might […]
While there’s obviously work to be done in developing a fair evaluation grid and evaluation […]