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Contract & Financial Reviews

Has your agency contract kept pace with the changes in your marketing requirements? Our insights around contract reviews and financial assessments can help. Read more here:

Your next agency pitch will cost you. Here’s the math…

The practice of going to tender at the end of the agency contract period has […]

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When a full-time agency resource isn’t.

So, when is a full-time equivalent resource in your agency retainer, not a full-time resource? […]

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Searching for an agency? Here’s why agencies may turn you down.

If you’re getting ready to search for a new agency, you may quickly find out […]

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With costs on the rise, how should you renegotiate your agency contract?

Buckle up. We continue to warn clients that agency rates and retainers are set to […]

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Mistakes To Avoid When Preparing A Scope Of Work

We have written extensively about developing a scope of work for media, creative and digital […]

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How to avoid a goose egg with agency compensation

So you’ve found yourself a new agency and now it’s time to negotiate the contract, […]

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How to fix the 7 year itch with your agency

It’s not uncommon for marketers to have had agency relationships that have endured for decades.  […]

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How do you supercharge your agency’s performance?

With all the emphasis placed on marketing ROI, it occurs to us that marketers might […]

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Too busy to listen? Or you just don’t want to…?

Do you (really) listen to your agency when they present, provide strategic counsel or make […]

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How to save money with your agencies (sensibly).

One of the biggest challenges with marketers trying to save money – whether it’s with […]

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