Do you really know what you should be paying for agency services? We provide comprehensive insight into the Canadian agency landscape, costs, rates and evolving best practices in compensation structure to help accurately evaluate, benchmark and manage your marketing dollars. Our cost management services encompass:
- Agency cost benchmarking
- Agency shortlist cost evaluation
- Scope of work management
- Contract negotiation and renegotiation
- Pay for performance / by results methodologies
Has your remuneration model kept pace with the changes in your marketing requirements and changes in today’s marketing industry? Are there opportunities for cost savings?